Coming May 17, 2021

Find Your Red Thread
Make your big ideas irresistible
The best way to make your idea irresistible is to build the story people will tell themselves about it.
If you already know how to do that, this book isn't for you.
But, if you have an idea that is so powerful it could change a life, a market, or even the world, but others don't see it...yet—then I wrote this book for you.
Find Your Red Thread is designed to give you a practical, effective, and more importantly proven framework for explaining your big idea to your audience so it makes sense to them—so you can inspire action and real, lasting change.
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