Tools

In last week’s edition, I shared which of my 2021 posts you found most useful. One of the most popular 2021 posts was actually one I didn’t feature last week: the six 2020 #swipefile articles I found most useful.

I know most folks say to enter a new year boldly, but given how the last two have gone, I’m giving 2022 the side-eye until we get to know each other better.

When it comes to drafting messages and creating change, belief plays a major role. Sometimes, others’ beliefs make sense to us. Other times? Not so much.

There’s lots of (very good) advice out there about showing people what their lives may look like after they make the change your idea represents.

Sometimes you need to talk about how things aren’t what you thought they were. Or about how informal communication systems appear to fill gaps in formal ones. Or even about how important it is to simply be seen.

Today is all about how to create “actionable change.” That’s the fancy phrase for it, but all actionable change really means is “change people can (or will) actually make.”

Today seems like an appropriate day to dive into the #swipefile for a history lesson—or rather, a history lesson about a history lesson. In this case, a piece of history that didn’t exactly go as we may have been taught

It’s… been a minute since my last “Message in a Minute” video. I moved apartments and it took me a while to figure out how I wanted to set up my recording equipment in my new office (and I’m still not convinced I have it the way I want!).

So, is Nicolas Cage a vampire? More importantly, is he locked in an ageless battle royale with fellow immortal John Travolta? And are they the reason there are iPhones in old paintings?!

So, yep, there wasn’t a post last week: a short week here in the US meant too much to do in too little time. But, good news for you, dear readers — you get a mega #swipefile as a result, which made the task of choosing a single #swipefile article to feature in a “how […]