Powerful messages start with powerful ideas.
TAMSEN WEBSTER
STRATEGIST | SPEAKER | IDEA WHISPERER
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The Red Thread®
To change what people do,
you have to change how they see.
You have a Big Idea. One that can change businesses, lives… or the world.
But the best ideas aren’t found. They’re built.
They come together, piece by piece, until you suddenly see the world differently.
To turn your Big Idea into big change, you have to rebuild that idea in the minds and hearts of the people you serve.
Whether there’s just one of you, or thousands, I’ll help you do just that.
Together we’ll find the Red Thread® , the link between what you do and how you see that all big ideas are built on.
FRESH CONTENT
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What’s the best way to make the case for masks?
If you communicate to persuade, you owe a lot to Aristotle. Without the benefit of modern neuro- and behavioral science that has since proved him ...
How to find your audience’s goal
If you've been looking for a step-by-step guide to building The Red Thread® of your message or content, you're in luck! Over the next few months I'm going ...
