Powerful messages start with powerful ideas.
TAMSEN WEBSTER
STRATEGIST | SPEAKER | IDEA WHISPERER
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The Red Thread®
To change what people do,
you have to change how they see.
You have a Big Idea. One that can change businesses, lives… or the world.
But the best ideas aren’t found. They’re built.
They come together, piece by piece, until you suddenly see the world differently.
To turn your Big Idea into big change, you have to rebuild that idea in the minds and hearts of the people you serve.
Whether there’s just one of you, or thousands, I’ll help you do just that.
Together we’ll find the Red Thread® , the link between what you do and how you see that all big ideas are built on.
FRESH CONTENT
How to find what’s missing in a message (AKA “What chicken sexing can teach you about learning”)
My brain is crap for details like lyrics to songs (remind me to tell you about the time I didn't realize a song I sang ...
Should you change beliefs or behavior?
The world was supposed to end in 1954. It didn't, obviously. But that didn't seem to matter much to the people who believed it would. ...
What’s “right,” anyway?
My husband, Tom, recently re-shared a classic post on "The Hazards of Overconfidence" by the economist Daniel Kahneman. Fair warning, I loooooove me some Kahneman and ...
