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You may have noticed that these little missives are often, erm, not so little. So, this week I’m going to try something I do in my forthcoming book: I’m going to give you the Red Thread of the post right up front as a wee summary.
A lot of times here I’m talking about how to make a message or a piece of content. And sometimes that’s the challenge. It’s a message. A piece. Just one. So how can you make the most of multiple pieces of content? How can you tie them together?
"These are so good I feel like you should be charging for them! I've been following along for years, and tucking away all your information. When my first speaking engagement became a keynote I unpacked it and CRUSHED IT!”
- Melissa Smith, The PVA