Finding a New Solution to Old Problems UPS is the world’s largest package delivery service. Their Red Thread is to figure out how to get something from point A to point B as quickly as possible.
Branding & Messaging
Find the Red Thread in Your Pitch (and in Thrive Global’s Pitch Deck) – EP004
The Red Thread in a Pitch In this episode of Find The Red Thread, I take a look at Arianna Huffington’s latest venture, Thrive Global, to show how the five pieces of the Red Thread apply to a real-world pitch example.