Tamsen Webster

Empowering Keynote Speaker and Presentation Strategist

I overthink so you don’t have to.

The Red Thread® Newsletter

Stories, examples, images, and data you can use to help bring your ideas and messages to life.

The best ideas aren’t found — they’re built. Get a weekly dose of strategies, studies, and stories — direct to your inbox from me — to help you make your ideas strong enough to build change on.

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FRESH THREADS

The Freenoter Podcast

There are lots of resources out there on how to become a paid speaker or keynoter, but what if you speak to build your business, as a FREEnoter? Each week, join me and Tom Webster as we cover all the angles of how to profit from speaking for free. If you are looking to grow your business from the stage--without "selling from the stage," this is the show for you. We will cover EVERY aspect of building your business through speaking, and even share a different craft cocktail recipe every week, just because. Subscribe now! 

The fastest way to start your Red Thread

When people ask me, “What is a red thread?” I usually answer this way: a red thread is a story you tell yourself about why things happen the way they do.
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How could you use it? The world’s most dangerous garden

Happy Fall, y’all! This week’s featured Swipefile is a fun one for Ian Fleming/James Bond fans, gardening fans, and/or… uh… poison fans.
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Does your message pass the “Smart, Capable, Good Test”?

“There’s a secret to creating change, and it’s this: that you, we—all of us—are smart, capable, and good.“
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How could you use it? There’s A Good Chance You’ve Made Out With A Drowning Victim From The 1800s

I’m back in the swing of things here at Find the Red Thread HQ (also known as my apartment in downtown Boston!), which means I’m also back in the swing of doing a more in-depth look at one Swipefile article this week, with some thoughts on how you could use the story in your own […]
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How to answer “What do you do?”

Confession time: A huge part of why I created the Red Thread method in the first place was to solve a persistent problem of mine—I hate to write. More specifically, I hate staring at a blank page or screen.
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Recommended Reading: Flying fish, climbing eels, and difficult conversations

It’s the last week of “practical” summer here in Boston, Massachusetts—the last week before the kids are back at school and generally everyone else is done with vacations. That also means it’s the last week (for now!) of the “summer” version of my newsletter, where I highlight three of this week’s best #swipefile features.
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Recommended Reading: Coworkers who won’t listen, groupthink, and playing chicken with time

This was a particularly rich week for the #swipefile — especially for articles about how our brains work (or don’t!) in certain situations.
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Recommended Reading: The wrong way to ask in email, untrustworthy writers, and Vikings for bike helmets

This week I’m continuing this mini-series of Recommended Reading, also known as “newsletter lite,” in recognition of the busy times that are the late summer
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Recommended reading: 3 types of friendship, an ode to creativity, and fighting Philadelphians

It’s August already?!
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How could you use it? Why Good Arguments Make Better Strategy

I’m back from a big move and my first big conference since the start of the pandemic, and I have to say: both have been simultaneously traumatic and rewarding.
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The Red Thread® Newsletter

Stories, examples, images, and data you can use to help bring your ideas and messages to life.
The best ideas aren’t found — they’re built. Get a weekly dose of strategies, studies, and stories — direct to your inbox from me — to help you make your ideas strong enough to build change on.