I overthink so you don’t have to.

The Red Thread® Newsletter

Stories, examples, images, and data you can use to help bring your ideas and messages to life.

The best ideas aren’t found — they’re built. Get a weekly dose of strategies, studies, and stories — direct to your inbox from me — to help you make your ideas strong enough to build change on.

I don’t want you to miss a thing

Pick your format and be the first to get all my content.

Vintage engraving showing a hand grenade, 1864

YOUTUBE

LEARN MORE

APPLE PODCASTS

LEARN MORE

FRESH THREADS

The Freenoter Podcast

There are lots of resources out there on how to become a paid speaker or keynoter, but what if you speak to build your business, as a FREEnoter? Each week, join me and Tom Webster as we cover all the angles of how to profit from speaking for free. If you are looking to grow your business from the stage--without "selling from the stage," this is the show for you. We will cover EVERY aspect of building your business through speaking, and even share a different craft cocktail recipe every week, just because. Subscribe now!

Message in a Minute: Make sure your audience cares enough to act

There’s one question—or version of it—I get a lot: How can we get people to care?

Behind the curtains of my latest keynote

Have you ever wanted to see what a speaker’s presentation looks like from their point of view? The one they see when they’re on the stage? The one they use to rehearse before they perform?

How could you use it? Who’s still buying Fleetwood Mac’s Rumours?

I’m back!

Message in a Minute: The Logic of Emotion

You know what? It’s easy to forget we’re human. Or rather, it’s easy to forget that our audiences are human.

How could you use it? What gets in the way of new ideas

Today’s featured swipefile is super useful if you’ve ever found yourself facing resistance to your ideas (and I’m guessing, like pretty much everyone, you have!).

Message in a Minute: How to make your own Message in a Minute

If you’ve ever wanted to be able to get your big idea across in a small amount of space or time, this week’s video is for you. How to make your own Message in a Minute Here’s the video’s Red Thread: GOAL: Get your big idea across in the aforementioned small amount of space or time. PROBLEM: When […]

How could you use it? Why is New York Unearthing a Brook It Buried a Century Ago?

For the first official “How Could You Use it?” of 2022, I present this fun little New York Times article:

The articles that changed my world in 2021

In last week’s edition, I shared which of my 2021 posts you found most useful. One of the most popular 2021 posts was actually one I didn’t feature last week: the six 2020 #swipefile articles I found most useful.

The 9 most popular posts of 2021

I know most folks say to enter a new year boldly, but given how the last two have gone, I’m giving 2022 the side-eye until we get to know each other better.

« Previous
1
2
3
4
…
27
Next »

The Red Thread® Newsletter

Stories, examples, images, and data you can use to help bring your ideas and messages to life.
The best ideas aren’t found — they’re built. Get a weekly dose of strategies, studies, and stories — direct to your inbox from me — to help you make your ideas strong enough to build change on.